Hey Celeste. Hey Ara.
When I first started working on Furushoot, I thought I'd be helping build a website. I didn't expect to end up building something so grand like an operating system for a business I genuinely care about.
Over time, one idea led to another. A booking page became a booking system. The system needed a customer database. The database needed a dashboard. And somewhere along the way, a penguin showed up and refused to leave.
This document exists so everything we've built lives somewhere other than just my head. So you always know what Furushoot has, what it can do, and where it might go next.
Money was paid. Weeks passed. What arrived was a barebones homepage — and then he was gone. So I stepped in.
No handover. No documentation. Just a blank slate and a studio that deserved something real. I built the rest from scratch — every module, every feature, every line.
Inquiry to completion, fully tracked
Every customer, full history
Revenue, retention, funnel
Custom templates per event
Team knowledge, in one place
XP, badges, reasons to return
WhatsApp + email, hands-free
6 event types, fully configurable
A customer sees Furushoot on Instagram, walks past the studio in Pollux Mall, or gets referred by a friend. The landing page is bilingual, fast, and shows exactly what to expect. Every visit is tracked in analytics.
Birthday, Wedding, Corporate, School, Private
Live availability checking
Smart recommendations by event type
Choose the photo strip design
Name, phone, email, guests, notes
Email sent instantly to customer & admin
Photo count & arrangement
Session countdown begins
5-3-1 countdown
Auto flipbook animation
Polaroid / Strip / A4
Instant access link
The heart and vision of Furushoot. Celeste defines the aesthetic, shapes every customer experience, and sets the creative standard that makes the studio feel like no other place in Batam.
Ara is the operational backbone of Furushoot. She owns the day-to-day — from managing bookings and customer relationships to ensuring every session runs without friction.
Make a reservation online
Visit the studio in person
Leave a Google review
Bring a friend to Furushoot
Quick reminders that stay visible. Pinnable, archiveable, owned by the person who wrote them.
Save inspiration images and colour palettes. Keep the studio's creative direction in one place.
Upload and download team files. Stored securely in Supabase cloud storage.
Per-event checklists so nothing gets forgotten, no matter how busy the day is.
Document how things are done. Knowledge stays in the system, not just in your head.
Every action ever taken in the studio, timestamped and attributed. The full audit trail.
Classic square format with wide bottom border. Perfect for single photo keepsakes and intimate moments.
The classic 4-photo vertical strip. Timeless, shareable, and the signature Furushoot format.
Premium wide format. More space, more photos, more story. Great for corporate and event packages.
Staff or customer picks
QRIS, cash or transfer
Instant confirmation
Timer begins
Kiosk unlocks
Hi Rini! Your booking at Furushoot on July 15 is confirmed. We can't wait to see you! 📸
New booking received from Rini Andari — Birthday · July 15 · Party Pack · Rp 30,000
Thank you for visiting Furushoot! We'd love your review 🌟 And your referral link is ready to share!
Rini, you've earned enough Memory Points for a Free Flipbook Upgrade! 🎉
| Area | Before | After |
|---|---|---|
| Booking Management | WhatsApp chats & memory | ✅ Centralized, status-tracked, auto-email |
| Customer Tracking | Scattered messages | ✅ Full CRM with timeline & notes |
| Payments | Cash, manual record | ✅ QRIS integrated at POS |
| Team Coordination | Verbal & WhatsApp | ✅ Tasks, goals, milestones, XP |
| Photo Delivery | USB or manual upload | ✅ Instant QR, email, share link |
| Analytics | None | ✅ Visitor funnel & revenue KPIs |
| Loyalty Program | None | ✅ Memory Points & milestone badges |
Furushoot isn't about
taking photos.
It's about helping people
preserve moments.
The best features weren't designed. They were discovered by watching how the studio actually operates day to day.
No customer cares about the CRM. They care that you remembered their name, their package, and their last visit.
Every manual process that got automated was one less thing to remember. Clarity is a form of calm.
The features that lasted were the ones that did one thing well. The ones that got removed tried to do too much.
Customer gets instant WhatsApp confirmation
Sent 24 hours before the session
Photos sent via link after session
Sent 1 hour after session ends
Customers log in after their session to view history, points, and photos — no app needed.
Furushoot is live at Pollux Mall, Batam. The platform is real. The bookings are real. The studio is open.
The event profiles system is modular. Adding a second studio is configuration, not rebuilding.
Package the platform as a franchise system. New studios get the same OS, branded for their location.
GIF generation is built into every session. Sell animated flipbooks as premium physical keepsakes.
The corporate event profile is ready. Team building, brand activations, product launches at the studio.
The entire platform — booking flow, confirmation emails, admin panel, customer-facing pages — is available in both Bahasa Indonesia and English. Customers see their preferred language automatically.
The booking page, customer portal, and landing site are fully responsive. Customers can book from a phone, staff can check the dashboard on a tablet, and everything adapts automatically.
Much love. Always.
0 / 200 XP to next level
Select template
Sent instantly when a booking is confirmed. Includes date, package, and studio address.
Furushoot isn't a collection of tools. It's one connected platform where every feature works together to grow the business.
This whole thing was built with love. Every slide, every feature, every line of code — all of it exists because I believe in what you're building at Furushoot. Keep going. Keep shooting. Keep making people smile.